About Troy Parsons
As a Podiatrist, allied health centre owner and business mentor, Troy Parsons is driven by helping people reach their potential.
As Managing Director at "Optimise Health" in Toowoomba QLD, it is Troy's incredible vision, passion and drive that has seen the business flourish to be the world-class practice it is today, filled with the skills and technology to improve the lives of their patients. He enjoys mentoring his team to develop as practitioners and continuously improve the patient experience in the clinic.
As a mentor with The Hive, Troy is highly regarded as an inspirational speaker and business coach who helps transform private practitioners into successful business owners.
Entries by Troy Parsons
Business Intelligence Scoreboard
in METRICS/by Troy ParsonsHaving the support of a great Accountant in your business can be a huge weight off any business owners shoulders but leaning on them too much, could cause even greater stress. Boosting your knowledge on the important numbers – the key metrics in your business, will help keep you in control and hopefully, profitable. It’s […]
Culture vs Strategy – What’s The Relationship?
in My TEAM/by Troy ParsonsYou have heard us talk about it before, but without a good, strong culture the smallest of errors within your business are magnified. A strong culture allows us to stabilise and elevate – and not deviate from our strategy goals. We’re all guilty of it in business and Podiatry business owners are no different – […]
Cultural Planning For Your Business
in MASTERY/by Troy ParsonsI used to think team culture – particularly in business, just happened. That if you had a good group of people, good culture would follow naturally. After 20+ years in business I now know this isn’t true, and I am surprised how many businesses do not develop a cultural plan alongside their strategic and marketing plans. […]
The Importance Of Developing Deeper Relationships With Your TEAM Members
in My TEAM/by Troy ParsonsHow you feel about team members can affect how effectively your business tackles and accomplishes the services you must provide and the goals you wish to reach. And just like in your personal life, positive relationships are productive which in business will directly impact your bottom line. The quality of the activities that are taking […]
Team Analysis Matrix – Get It, Want It, Capacity To Do It
in My TEAM/by Troy ParsonsResearch is consistently suggesting people must see and understand the bigger picture to appreciate and find meaning in their work So how can you assess if your team are engaged with your bigger picture vision AND how do you assess whether your team are a fit for your practice … AND what you need to […]
Shared Leadership – Involving Your Team In The Decision Making Process
in MASTERY/by Troy ParsonsBusiness isn’t necessarily complicated, but as business owners we often complicate it with our leadership style. Shared Leadership is described as a leadership style that broadly distributes leadership responsibility, such that people within a team and organisation lead each other. In a Podiatry practice that can look similar to the Leadership Team Troy Parsons put […]
Your Business Frame – Content vs Context
in MASTERY/by Troy ParsonsCONTENT vs CONTEXT … We all do lots of ‘stuff’ in the day to day running of our healthcare practices. At The Hive, we call this CONTENT. We treat patients, we get administration tasks done, we keep accounts, we manage our employees and we market our services. However, it’s essential to be able to keep […]
Should I Break My Arm? How To Move Patients To Another Practitioner
in My TEAM/by Troy ParsonsShould I Break My Arm? Well, the answer would be no – but if you’re looking to move patients from seeing you to seeing an Associate Pod, then sometimes it feels the only way to get it to happen! and we don’t really mean for you to actually break your own arm Should I Break […]
Systems Thinking. Building a Profitable Practice That Works Without You.
in MANUAL/by Troy ParsonsIf your thoughts around Systems sound something like, I know this stuff already! or I know how systems work!, yet you are not actively implementing Systems in your business – then it’s about time you revisit and reassess your own practice and what Systems truly are are and how they work. Unless they play a major role […]