Become a Key Person of Influence Within Your Community
The word author is short for the word ‘Authority’ …
When you author something, you become someone with authority.
People with authority are more often than not, looked up to and respected.
When you are positioned as a key person of influence, you begin to attract opportunities instead of chase them. People come to you instead of you going to them.
BUT – you have to make the decision to become a key person of influence.
… and, many people choose not to, because they are afraid of the extra responsibility that such a role might bring.
They would prefer to remain and play small instead of stepping up and having a go.
Becoming a key person of influence, is becoming a leader within your community.
Here is a list of things you can do to increase your profile in your local community.
- Write a book
- Get involved in the leadership of your local chamber of commerce
- Speak to your local newspaper and start to contribute a regular column on health
- Get some articles written in your local paper or any local magazines. Just get to your local newsagent and find out who you need to contact and then contact them
- Contact your local radio stations and let them know who you are
- Start calling yourself ‘Dr’ (as a Podiatrist, you are allowed to)
- Find out who the other key people of influence are in your community and make an effort to meet them and become friends with them
- Present to your local schools – educate kids on what you do and the importance of healthy feet and limbs
- Present at local sports team. Just do it for free – give back to your community
- Organise a community initiative
- Really get behind community fundraising
- Meet the local council and become friends with them
- Meet the local politicians and become friends with them
- Get out and meet as many other local business owners as possible – support them as much as you can (remember – givers always gain)
- Make sure you are part of at least 3 local communities
- Create some audio CD’s and give them away as gifts (educating people on feet)
- Run some free workshops in your clinic
- Start blogging!!!
- Give your clients free articles that you have authored
- Present at local Universities
If you were to select just three from the above list and focus on them – you will begin to position yourself as a person of influence.
It doesn’t take long for opportunities to begin to come your way …
until next time,
Andrew Roberts
Specialist Educator and Mentor. The Podiatry Hive.