Important Announcements
Podiatry Business Masterclass
We’re excited to advise members who haven’t yet had the opportunity to make it to a Masterclass in 2016, there are two further workshops being delivered in October and December.
Get 2017 planned before 2016 is over and make sure it’s your most effective year in business yet!
Join us at Podiatry Business Masterclass …
Perth
Saturday 15 October. The Sebel Hotel Mandurah. Perth
8:00am (arrival for 8:30am start) til 5:00pm
Bookings can be made at Podiatry Business Masterclass – Perth
Adelaide
Saturday 3 December. The Chifley on South Terrace. Adelaide
8:30am to 5:30pm
Podiatry Hive Members and Members with APodA receive $100 off your ticket when you book online …
Bookings can be made at Podiatry Business Masterclass – Adelaide
Podiatry Hive Members – enter the code : hive122016
APodA Members – enter the code : apod1216
Predatory Marketing Workshop. Friday 2 December, 2016. Adelaide.
Predatory Marketing is what businesses use to differentiate themselves from the ‘marketing noise’.
What makes YOUR practice, YOUR Podiatry services valuable and unique?
Most Podiatry practices talk about the same things and forget to mention the things that make them truly different – truly unique.
They FORGET the reasons patients should pick THEM over their competitors.
You need to FOCUS on what makes you different.
Join us this December for the opportunity to spend the day with Step Change. One of Australia’s leading marketing and strategic consultancy’s – Step Change are the visionaries behind Predatory Marketing.
Normally only available to BlackBelt Mastermind Members, this workshop is amazingly valuable and has been opened up to Podiatry Hive Members for this one date.
Obscurity is your biggest risk so take the initiative to change with the current pace of change and market your difference.
Join us with Step Change in December.
Buyers Group Updates
This month we welcome 2 new suppliers to Buyers Group.
There are regular updates and new suppliers being added to Buyers Group often. Make sure you check in with the Buyers Group to keep an eye on new suppliers and new offers.
New to Buyers Group UK.
Peninsula HR
Peninsula is the UK and Ireland’s most trusted SME HR advisor; providing small to medium businesses 24/7 professional support for business across HR, employment law and health & safety.
Peninsula help businesses manage their legal and administrative duties. Employing and managing staff isn’t always straightforward; but the Peninsula employment consultancy team advise and support employers 24/7, from day-to-day issues, to more complex situations such as tribunals, testimonials and dismissals.
Just like Employment, the rules and regulations around Health & Safety can be complicated and hard to manage. The Peninsula Health & Safety team provide on-site reviews of processes and procedures, as well as a comprehensive management system and 24/7 support.
For the unique, Podiatry Hive Members only offer from
Peninsula HR – Open Here
New to Buyers Group AUS/NZ.
ProSharp
ProSharp has been in business for over 40 years, and many of you would have seen owner Gary Thompson at one of the many, APodA State Conference and Trade Shows this year.
Over time, ProSharp has expanded from a saw sharpening service (Taree Saw & Sharpening Service) into a state of the art sharpening service capable of sharpening almost anything that can be sharpened.
ProSharp have recognised a much needed area in the Australian Podiatry Industry and are now selling affordable Podiatry instruments.
For the unique, Podiatry Hive Members only offer from
ProSharp – Open Here
Coming Up In September
Wednesday August 21, 2016. Monthly Training Webinar.
7:00pm AEST | 9:00pm NZ | 10:00am UTC (United Kingdom).
How to Create Your Podiatry Practice Social Media Calendar.
Taking time to plan your social media calendar in advance can save you heaps of time and stress rushing to create posts to share – and sharing quality content across social media is vital if you want to engage your audience and attract new followers.
That’s why planning out your social media content is critical. You leverage your time and can plan out what you’re saying, and possibly even tie your social media into other marketing campaigns you have going on.
Your Social Media Calendar allows you to plan out months of quality posts and save time during your day posting on Social Media.
Join us in September to learn:
- The frequency of posting (why this is important)
- Posting to ‘engage’ your audience
- How to leverage your content creation
- The impact of video in Social Media
Podiatry Business Swipe File
If you haven’t had a lot of experience in creating marketing copy, brochures, flyers etc – then it can often be tough knowing where to begin.
This month’s Swipe File provides you with the step-by-step instructions to create a flyer for your practice.
Use the instructions to create the layout and design of your flyer ‘as a first draft’, then hand the layout to a Graphic Designer or team member, with the skills to create your final piece.
Follow the steps enclosed and you will have a flyer out in no time!
Oops! Did You Miss …
Last month’s live webinar training was:
How To Develop Your SYSTEMS MINDSET
- How to assist all the team to understand the importance of mindset and develop awareness of existing mindsets
- Implications of operating your practice under the GROWTH mindset vs the FIXED mindset
Until Next Month …
If you have any questions about any of the upcoming Podiatry Hive events or webinars, make sure to drop us an email or phone call.
Email: assist@hivepractice.com
Phone AUS: +61 73185 4527
Phone UK: +44 2032863932.
And, remember – keep in touch with the Podiatry Hive team with any questions or suggestions you have for articles, blogs or webinars… We love to hear from members and always happy to help!
Warm wishes until next month,
The Team at The Hive
