Podiatry Hive Member Profile – Jason and Sondra Larkin
Member Profile
Name: Jason and Sondra Larkin
Name of Clinic: Advanced Foot Care
Where do you operate: Hervey Bay, Bundaberg and Maryborough
How long have you been in business?
Jason started the Hervey Bay clinic in 2008 and then shortly after started the Bundaberg clinic. Maryborough is coming into its second year.
What attracted you to Podiatry?
The variety of problems that you can see and the biomechanical side.
What are the 3 crucial elements to your success?
- Persistence
- Delegation – trusting others to do their job well
- Drive
What‘s your philosophy on WHY you’re in business?
Coming from a family of business owners, I’ve always thought I would own a business one day. I never really saw an alternative.
What has been your biggest OOPS! moment?:
Getting a little carried away on an early indent order oops.
What has been your biggest A-HA! moment?
Realising how much it really costs to run a business – facility, staff, resources for providing a great quality service and what it ACTUALLY equates to as a cost per hour/appointment and basing our appointment fees off this.
Can you you share one or two marketing elements or methods you’ve used in your practice, that have been successful, and have provided growth?
Working off our own database – not all advertising works – figure out a way to measure it and if it’s not working – stop it or change it.
If you had your time over again, what would you do differently?
Clarify what I want to achieve and plan sooner.
Other than being a fabulous Podiatrist, what do you do outside of Podiatry?
Travel, renovate our house and spend time at our beautiful, local beach with our dogs.
You are a Podiatry Hive BlackBelt Mastermind Member, can you explain what you have learned from BlackBelt and your 3 biggest achievements / wins since joining BlackBelt:
- Learning to clarify and plan.
- Getting time off tools to work on improving the 3 practices.
- Learning how important the team is and the effect of a great culture.
